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Booster Box by Precis

Rebecca Leporati

Currently serving as the Marketing Science Lead at Booster Box in Milano, I focus on integrating data, creativity, and strategy using AI and ML tools.
I lead innovative Marketing Mix Modelling, Product Clustering & Tailor Made projects that drive both brand and performance communication strategies. I provide strategic leadership and oversee our dynamic MSci team, ensuring seamless project management and impactful results.
With a background in Engineering Management and a Master's in Brand Management, I blend technical expertise with creative strategy to deliver cutting-edge marketing solutions.